Your website is an extension of your business and after putting a lot of hard work into making it a valuable resource for your visitors you want or rather need all links to be working. Broken links on your WordPress site or any other CMS system is bad user experience and also devalues your site’s SEO efforts as they restrict the flow of link equity to your site.

What are Broken Links?

We would define Broken links as “links that result in 404 error pages or simply do not work”. Some of the reasons why links don’t work include:

• Terminated website i.e. website no longer available
• A website page removed was moved without a redirect being added
• The URL structure was changed